Top 5 Business Apps on Android in Nigeria - Q4 2021

The fourth quarter of 2021 saw significant activity in the Business Apps category on the Android platform in Nigeria. Below, we delve into the performance metrics of the top 5 business apps, including weekly downloads, revenue, and active users. Data is sourced from Sensor Tower.

Kippa - Simple Bookkeeping App experienced a notable surge in weekly downloads, starting at 11.1K in late September and peaking at approximately 100.9K in the week of November 22. This growth was mirrored in its weekly active users, which increased from 9.5K to nearly 100K over the same period.

Zoom Workplace maintained a steady weekly download rate, beginning at 22.6K and peaking at 33.2K in mid-October. Active users also showed a stable trend, starting at 382.7K and reaching up to 421.1K in mid-November. There were slight revenue spikes, with peaks of $20 in the last week of December.

Google Chat showed consistent weekly downloads, ranging between 13.7K and 21.3K throughout the quarter. Active users increased from 75.7K to 89.4K, indicating steady user engagement.

Google Meet (original) had a relatively stable download rate, starting at 11.8K and slightly declining to 7.1K by the end of December. Active users fluctuated around the 90K mark, peaking at over 100K in early November.

LinkedIn: Jobs & Business News saw modest weekly downloads, beginning at 9.4K and slightly decreasing to 7.8K by the end of December. Active users remained robust, starting at 425.4K and peaking at 472.8K in mid-November. Revenue saw a gradual increase, reaching a peak of $954 in the last week of December.

For more detailed insights and data, visit Sensor Tower.